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Why you NOW need to understand GDPR if you are in or trade in Europe

With our GDPR webinar, on the 8th March which Ian Moyse (Industry Cloud leader & Non Exec director of a GDPR training Organisation) is presenting in, Ian has kindly provided us with a fantastic article to share with you all. You may have heard the term GDPR (General Data Protection Regulation) and if not you certainly will. As we approach May 25th 2018, when this becomes European law, the noise around this will grow. Don’t...
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GAME ON: Marketers versus Partners

Imagine this. You’re in a room with 60 technology vendor and partner representatives, with a no-holds-barred remit to make the deal of the century. What would you do? It’s exactly what happened at our latest Channel Meet Up event, held in Google UK’s prestigious Town Hall. Instead of the usual conference approach of presentations, we brought in Jim Wallman from Past Perspectives, a strategic gaming company, to create a scenario where our attendees could work...
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A Portal that suits vendors and channel partners

  Partner portals, where to start? They’re such a bugbear for many brands. Realistically, partners not only work with you, but also with many other suppliers, your competitors, each trying to make sure that partners never leave their portals. So how can you possibly begin to encourage partners to stay engaged with yours?   It’s a tricky one!   That’s why in a recent webinar we asked experts, Cath Hackett- Transformation Director- Go to Market...
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Evolve Partner Investment Strategy to Fuel Transformation and Growth

Mike Haines, director of partner incentive strategy at Microsoft, shares his thoughts on working with partners. In the current digital revolution, customers are increasingly adopting cloud-based solutions to drive innovation and business outcomes. The shift to the cloud presents an unprecedented opportunity for the IT channel. Thus, the business of many if not most IT providers is rapidly shifting from an historic construct based on products and volume licenses sold to businesses and public sector organizations...
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Facebook for Work: Can this social network be utilized as a productivity and internal communication tool for channel partners?

Not so long ago Facebook announced it was making a move for a slice of the productivity market pie with their ‘Facebook for Work’ platform, appropriately named ‘Workplace’, which aims to improve communication within organizations as well as connecting different organizations together. This enables users to stay connected wherever they are. But can this be used to connect with your channel partners to replace other traditional communication methods? ‘Workplace’ embodies all the traditional Facebook features...
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