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The Channel Focus Women’s Leadership Council Charter

We are extremely pleased to announce the creation of the Women's Leadership Council Charter! The Charter represents the actions companies can take to enable more women to expand their opportunities and reach the most senior roles in the Tech Channel. Why? Because it’s good for business, innovation and profits. The CharterThis has been created by a senior Group of women in the Channel based on their shared experiences and is designed to help companies implement a...
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Why you NOW need to understand GDPR if you are in or trade in Europe

With our GDPR webinar, on the 8th March which Ian Moyse (Industry Cloud leader & Non Exec director of a GDPR training Organisation) is presenting in, Ian has kindly provided us with a fantastic article to share with you all. You may have heard the term GDPR (General Data Protection Regulation) and if not you certainly will. As we approach May 25th 2018, when this becomes European law, the noise around this will grow. Don’t...
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Facebook for Work: Can this social network be utilized as a productivity and internal communication tool for channel partners?

Not so long ago Facebook announced it was making a move for a slice of the productivity market pie with their ‘Facebook for Work’ platform, appropriately named ‘Workplace’, which aims to improve communication within organizations as well as connecting different organizations together. This enables users to stay connected wherever they are. But can this be used to connect with your channel partners to replace other traditional communication methods? ‘Workplace’ embodies all the traditional Facebook features...
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Social media through the eyes of channel partners

There is no denying that your channel partners see social media as extremely valuable for increasing their overall online presence. The questions we need to ask ourselves are multiple; Are your channel partners really equipped to manage it effectively? And are you, the vendor, providing enough social media support?We interviewed a number of channel partners, namely Benjamin de Vries and Terry Knight from Professional Document Solutions, Toni Gibiino, Marketing Director at Office Solutions Ltd and...
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Have HTML newsletters lost their mojo?

With continuously dropping open and click rates, it’s easy to think that emails and newsletters are not a valid comms vehicle anymore. Here’s a few stats to prove that email marketing is in fact here to stay, and it’s you, the brand, that need to adapt your approach to keep in the game. Did you know? ·         33% of opens are from an iPhone, with Gmail being the second most popular at 15% (Source: Litmus) ·        ...
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