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PRESENTATION: How to Engage with Your Breadth Partners on Public Cloud

Michael Hartmann, ,

www.microsoft.com

With Public Cloud Services, your go-to-market changes dramatically and one of the preferred sales motions might be to go direct. Yet to build on your assets in the partner channel and to get reach, you should have a strong partner strategy. How is Microso ...

PRESENTATION: Paths to the Cloud: Cloud Computing and the New Channel Engagement Model

Claudio Ayub, ,

www.hawkeyechannel.com/‎

Do you have a strategy to help your channel evolve for new challenges in an increasingly Cloud-based industry ecosystem? Are your Channel Partners confused or unclear about how the Cloud impacts their relationship with you and their business? Gartner est ...

WHITEPAPER: 2011 Channel Investment, Cloud Services, and Social Media

hawkeye Channel

www.hawkeyechannel.com/‎

The recession is receding and industry pundits are busy wrangling forecasts for 2011 as technology companies begin to ramp up for increased revenues. As you finalize 2011 budgets, hawkeye Channel and Baptie offer insights from a channel investment surv ...

WHITEPAPER: Cloud Gathers Over The Channel

Ian Moyse, ,

In this series of four whitepapers, we will take a look at the top 12 things you need to know to successfully sell cloud computing Part One will look at how cloud computing is changing the historic landscape of the channel as we know it, what to expect, w ...

WHITEPAPER: Create Loyalty in a Cloud-Based Market

Theresa Wabler, ,

www.bhengagement.com/services/channel/

The reseller market is shrinking. Traditional VARs are consolidating and born-in-the-cloud resellers are starting to make their mark. Increased competition is emerging from many directions, including telcos and new cloud technology vendors. So what’s a ch ...