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eBook: Cash is Not King in Channel Incentive Programs

Is your partner rewards program working smart enough? Many programs fail to achieve higher partner engagement and performance because of the assumption that a one-size-fits all approach is sufficient. In this eBook, you’ll learn how a well thought-out, ...

eBook: Top 3 Best Practices for Better Channel Program Management

When building and refining a channel program the most important thing to remember is that it cannot be done overnight. In this eBook Zift Solutions shares key lessons that you can turn into actionable steps to improve your channel program. Download to lea ...

Whitepaper: Channel Marketing Concierge: A Must-Have for Channel Success

The notorious 80/20 rule applies to the channel sales model, where vendors find that 80% of their business comes from 20% of their partners. Despite their best efforts, vendors struggle to engage their partners across the spectrum. This whitepaper takes a ...

eBook: Best Practices in Channel Analytics

Channel organizations have been slow to adopt the use of business intelligence and analytics tools to drive decision making regarding channel investments. Effective execution of channel programs require robust capabilities in channel analytics to measu ...

Category:Channel Sales
Whitepaper: Aligning Your Partner Marketing to the New Buyer's Journey

The new buyer’s journey has drastically changed B2B marketing and sales. Partner marketing strategies have to evolve to achieve partner marketing success. Our whitepaper discusses the changed role vendors have to play to help channel partners succeed in t ...

Whitepaper: The Ultimate Guide to Channel Incentive Programs

In this guide, we have considered the benefits of building an incentive program to motivate not only your individual salespeople but your partner organizations at a macro level, to engage with you further. We’ve learned how to effectively calculate the ...

eBook: Launch Communication Plan - A Guide and Template to Provide Effective Communication for a Successful Launch


eBook: Improve Channel Sales Performance Through Data-Driven Decision-Making

This eBook reviews methodologies and defines best practices for the components of CDM and data governance.

Category:Channel Sales
eBook: The Definitive Guide for New Channel Chiefs: How to Exceed Everyone's Expectations in 180 Days

With more than 75 percent of corporate revenue running through indirect channels,* and with an enterprise sales talent shortage causing 75 percent of companies to struggle to meet revenue goals,** the channel has never been a hotter path to market. The ba ...

WEBINAR: Key steps to developing a channel incentive strategy

Kristen Cole, ,

Creating an effective channel incentive strategy is one of the most challenging tasks faced today by program strategists. Driven by rapid industry changes, today’s vendors are more deliberate and outcome-focused than ever before. In this webinar, Kristen ...

WEBINAR: “Beyond Technical Accreditation, What Do Partners Really Want From Their Vendors?”

Gary Morris, Cesar Castro, ,

During this webinar, our speakers Gary Morris from Successful Channels and Cesar Castro from Salesforce covered six main topics, including: Partner life-stage management Partner planning and performance management Partner demand generation Training ...

WEBINAR: How do you build a program to reward the behaviors you really need from your partners?

Tony White, ,

How do you build a program to reward the behaviors you really need from your partners? Description Presented to you by Tony White from E2open. In this fascinating webinar we’ll focus on the program elements that really drive partner behaviors. T ...

WHITEPAPER: Building the Business Case For Channel Program Automation

A well-designed channel incentivization strategy pays big benefits. Before long that success manifests as program expansion, involving hundreds or thousands of partners, and dozens of programs. To sustain and grow this success, a Channel Program Automa ...

Telephone1 (855) 637 8820
WHITEPAPER: Building the Business Case for a Strategic Incentivization Program

Channel practitioners are finding their channel partners’ performance flattening, at a time when they are chartered to get more out of channel partners. Many of those practitioners wait way too long before employing an incentivization strategy. If y ...

Telephone+1 (855) 637 8820
eBook: THE 555 Why a Channel is Critical to Your SaaS Company

Coming to you from top channel strategy firm AchieveUnite, sponsored by Partner Relationship Management (PRM) pure-play technology leader, Impartner. This new eBook, “The 555: Why a Channel is Critical to Your SaaS Company,” explores and defines the 5 Rea ...

WHITEPAPER: The Rise of Partner Success in the Services- Driven Economy

Kristine Stewart, ,

The Rise of Partner Success in the Services-Driven Economy. Today’s Technology Companies Must View Partner Success through the Same Lens as Customer Success or Face the Risk of Lost Business To compete and win in today’s market, especially as custo ...

WHITEPAPER: The Future of Channel Account Managers

Sal Patalano, ,

Presented at Channel Focus in May 2018 Abstract: Over the last ten years, sweeping industry forces have radically altered the technology industry ecosystem, particularly the vendor-partner relationship. These changes necessitate a new breed of Chann ...

WEBINAR: Choosing and Implementing the Right Channel Incentives

Dan Overgaag, Steven Kellam, ,

How do you choose the right incentive programs to motivate your channel? How do you ensure those programs are executed flawlessly and achieve the desired results? These are the big questions taken on by this webinar. The Spur Group will introduce its 4C ...

Webinar: How do your Channel programs stack up? The latest research on the programs, incentives and trends that really matter

Rod Baptie, ,

During the session, we will: • Share the latest research on the Channel programs companies are implementing • Share data on the incentives companies are offering their Channel partners • Share insights on the effectiveness of our Channel programs ...

PRESENTATION: Ignore the New Universe of Partner At Your Peril

Rod Baptie, ,

ImpartnerCON18: Ignore the New Universe of Partner At Your Peril

Category:Channel Sales