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PRESENTATION: "Socially" Empower your Channel Partners

Olivier Choron, ,

www.purechannelapps.com

With social media now strongly implanted in B2B environments across the globe, vendors and marketers need to re-assess their existing (or lack of) social media strategy. Using Twitter, Facebook and LinkedIn to reach out to new and existing partners may ...

PRESENTATION: Best Practice on Global Programs

Maurizio Capuzzo, ,

www.polycom.com

In these webinar presentation slides, Maurizio Capuzzo, former Vice President Global Channel Strategy & Programs at Avaya, discusses the in's and out's of developing and implementing global channel strategies and make them work effectively in Europe.

PRESENTATION: Best Practices for Creating Sales Tools Your Partners Will Use

Richard Goring, ,

www.brightcarbon.com

Richard Goring, Managing Consultant - BrightCarbon, is one of the country's leading authorities on sales presentations, and has recently been pioneering the use of iPad for visual sales conversations. He has helped to write and create 1000s of sales prese ...

PRESENTATION: How Do We Train Our Partners to Move from Being Plumbers to Selling Real Business Outcomes to their Customers?

Robert Saxe, ,

Today, end user customers are expecting more from their partners. Gone are the days when a partner could merely get certified then have a good business by simply reselling kit and conducting simple installations. Now, end users are asking for total solu ...

PRESENTATION: How Do You Evaluate the Effectiveness of Your Incentive Programs?

Craig DeWolf, ,

www.hawkeyechannel.com/‎

Channel incentives at every level are often the number one expense in a channel go to market strategy. When one considers the full range of incentive programs available (co-op, MDF, Deal Registration, Rebates, and SPIFs), Isolating the effectiveness of t ...

Presentation: Key Trends in the Channel 2016 - The survey results

Rod Baptie, ,

Join the Channel Focus Community and special guest Rod Baptie for a webinar revealing the results of the 2016 Channel trends survey. This annual survey is completed by channel executives of leading companies in the industry and is the survey that tracks t ...

PRESENTATION: P2P Collaboration

Shari Marion-Hoff, ,

Shari Marion-Hoff, former President/CEO of hawkeye Channel, shares her findings and discusses how vendors and partners can find measurable success in partner to partner collaboration.

Gill Cheesewright, ,

www.apc.com

See the presentation by Gill Cheesewright, Vice Chairman of EMEA Communications Committee, discuss how going green can actually increase company profit, while saving the environment.

PRESENTATION: Training Your Coaches: Getting the Most from your CAMs

William Gilsing, , ,

www.hawkeyechannel.com

Billions of dollars in revenue pass through the channel each year, yet the technology industry does not have a formal accreditation standard for channel sales, channel marketing, nor channel account management. Many technology companies have formal tr ...

PRESENTATION: Your Channel Programs - Are They Working?

Andy Wright, ,

www.hawkeyechannel.com/‎

Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

Whitepaper: 5 Things every vendor can do to build stronger partner relationships

Jeremy Butt, ,

Channel relationships are complicated. Everyone is working towards the same goal from different perspectives. This can lead to misunderstandings, disagreements and even complacent attitudes. In channel relationships, three foundational pillars exist – pro ...

WHITEPAPER: Best Practices in Deal Registration

Joby Pearson, ,

www.csgchannels.com

Seven Pillars for Creating a Successful Deal Registration Program Deal registration programs have recently shifted from a channel program differentiator to a must-have. This white paper introduces seven best practices in channel registration that are e ...

WHITEPAPER: Best Practices in Developing Accountable Channel Marketing Programs

Michael Kelly, ,

www.tslchannels.com

There is general recognition across the marketing and sales industry that simply generating leads with partners is not enough. Today it is also critical to generate accountability with all stakeholders involved and to be clearer with all parties concernin ...

WHITEPAPER: Bringing Web 2.0 to the Channel

Elay Cohen, ,

Executive Summary Download this whitepaper on how drive unprecedented levels of stickiness in their partnerships, vendors are looking for ways to further differentiate their programs, while channel partners are asking for more collaboration, more feedb ...

WHITEPAPER: Building and Leveraging B2B Communities

Rod Baptie, ,

Executive Summary The empowered customer is driving the need for business-to-business communities as a method to help like-minded people interact with each other, supported by trusted third party suppliers. For the sponsor, a successful community fo ...

WHITEPAPER: Creating a Successful Loyalty Program

Jef Harris, ,

Executive Summary Creating a viable customer loyalty program is essential to the business strategy of any company wishing to move forward today. In this whitepaper, Jef Harris takes you through the components required to construct and implement a succe ...

WHITEPAPER: Deal Registration Best Practices and Future Trends

hawkeye Channel,

www.hawkeyechannel.com

Deal registration programs were introduced by technology vendors to their channel partners almost a decade ago to reduce channel conflict while gaining early visibility into the sales pipeline. Other objectives included mitigating partner margin erosio ...

Telephone1 800 981 9154
WHITEPAPER: Deal Registration-Building a market-leading margin program

Justin Dotterweich

Deal registration has become a critical part of many channel programs; over the past 10 years there has been an explosion of programs to bring this new incentive to partners.

WHITEPAPER: Getting the most out of your Channel Marketing Investments

Tony White, , ,

www.birchworldwide.com

Birch Worldwide specialized channel marketing services and operations organization faced a serious challenge with one of their clients: They needed to double the benefit generation of the client’s top program, with evidence to back up those results, on a ...

WHITEPAPER: Global Payment Systems

hawkeye Channel,

www.hawkeyechannel.com/‎

At a time when cash flow is business-critical to vendors and partners alike, efficient global payment systems are increasingly vital to support partner incentive programs—like MDF and co-op, deal registration, rebates, and others. Such systems can eas ...

Telephone1 (425) 656-5813