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Job Title: Former CEO

WHITEPAPER: Best Practices Recruiting Top Tier Channel Partners

Jay Leon, , ,

www.csgchannels.com

Partner recruitment strategies shared in this whitepaper will allow vendors to develop strong, productive partner relationships and drive increased channel revenue. Building a detailed "ideal partner" profile and conducting the proper research to disco ...

WHITEPAPER: Ford and Jaguar: Building Brand Value

Sir Nick Scheele, ,

Building brands is not an easy business, especially when the product you're trying to sell is regarded as being unreliable. In this engaging whitepaper, former Ford chief Sir Nick Scheele discusses premium brands, marketing and the car industry, with part ...

Category:Marketing
PRESENTATION: Your Channel Programs - Are They Working?

Andy Wright, ,

www.hawkeyechannel.com/‎

Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

WHITEPAPER: Simplify Your Partner Program

Shari Marion-Hoff, ,

www.hawkeyechannel.com

For channel partners to do more business with vendors, it is vital to implement an easy-to-understand and simplified partner program but still offer the elements desired by the channel. Read the whitepaper by Shari Marion-Hoff formerly at hawkeye Chan ...

WHITEPAPER: Your Channel Programs - Are They Working?

Andy Wright, ,

www.hawkeyechannel.com/‎

Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...