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Company: Blackhawk Engagement Solutions

WHITEPAPER: The Secret to Channel Success: Quit Excel

Dan Hawtof, ,

www.bhengagement.com/services/channel/

Read the Blackhawk Engagement Solutions white paper "The Secret to Channel Success: Quit Excel" and learn how databases, not spreadsheets can help you better manage your Channel business. You'll learn five signs that you need an incentive platform, not a ...

PRESENTATION: (Best) Practice Makes Perfect - A Five Point Checklist for Channel Marketing Success

Dan Hawtof, ,

www.bhengagement.com/services/channel/

The perception: You’re too busy. Managing campaigns, payouts, channel partners and sales leave you with zero time to affect change within your current program, much less implement a new one. The reality: If you don’t communicate a great channel program, n ...

Category:Marketing
WEBINAR: Cut Through the Complexity

Dan Hawtof, , ,

www.bhengagement.com/services/channel/

View the webinar replay of “Cut Through the Complexity: Smarter Incentives Drive Results” presented by Dan Hawtof, Blackhawk Engagement Solutions VP of Business Solutions, Global Channel. Dan discusses research findings and provides insight on how to ...

WEBINAR: Top 10 Tips for the Most Effective Incentives in 2015

Theresa Wabler, ,

www.bhengagement.com/services/channel/

Looking for ways to make your channel incentive budget work harder and smarter in 2015? Standard sales SPIF programs aren’t working. Blackhawk Engagement Solutions has research-based insights into the best ways to drive pre-sales, sales and post-sales beh ...

WHITEPAPER: Incenting channel behavior: 10 behaviors to reward and encourage in 2014

Dan Hawtof, ,

www.bhengagement.com/services/channel/

Most channel incentive programs are designed to reward one thing: sales. At first blush, this makes sense. It’s a standard pay-for-performance model. However, in the increasingly competitive channel market, smart manufacturers are looking to influence beh ...

WHITEPAPER: Create Loyalty in a Cloud-Based Market

Theresa Wabler, ,

www.bhengagement.com/services/channel/

The reseller market is shrinking. Traditional VARs are consolidating and born-in-the-cloud resellers are starting to make their mark. Increased competition is emerging from many directions, including telcos and new cloud technology vendors. So what’s a ch ...

PRESENTATION: Incenting The Reseller of the Future

Dan Hawtof, , ,

www.bhengagement.com/services/channel/

At a recent conference, I noticed an industry shift that is about to become a movement: Some Value Added Resellers (VARs) are choosing to become a new breed of “consultants.” These born-in-the-cloud progenies have shifted allegiance from the vendor with t ...

PRESENTATION: More Effective Channel Incentives

Dan Hawtof, ,

www.bhengagement.com/services/channel/

Let’s face it: Today’s partner programs need to be innovative and more engaging than ever. That’s why we recently completed a research study to determine how to drive pre-sales, sales and post-sales behaviors with targeted, layered and bundled incentives. ...

PRESENTATION: 10 Tips for Capturing Reseller Loyalty

Dan Hawtof, ,

www.bhengagement.com/services/channel/

It’s no secret that getting your reseller partners personally invested in selling your products is good for business. But when Blackhawk Engagement Solutions conducted a recent survey of channel marketers, we found that only 52% of vendors are paying ince ...

WEBINAR: 2014 Channel Strategy: Simplicity Drives Success

Dan Hawtof, ,

www.bhengagement.com/services/channel/

View the webinar recording of Daniel Hawtof - Blackhawk Engagement Solutions presenting the Blackhawk Engagement Solutions 2014 channel strategy report, “Simplicity Drives Success.” This research study reveals the most important initiatives and opportunit ...

WHITEPAPER: Incentivizing Channel Behavior

Mae Reeves, ,

www.bhengagement.com/services/channel/

Most channel incentive programs are designed to reward one thing: sales. At first blush, this makes sense: It’s a standard pay-for-performance model. However, in the increasingly competitive channel market, smart manufacturers are looking to influence beh ...

Category:Channel Sales
WHITEPAPER: Stop Avoiding Layered Incentives

Dan Hawtof, ,

www.bhengagement.com/services/channel/

Most channel marketers have a dysfunctional relationship with layered incentives. They know that incenting sales-driving behaviors, such as training and product demo, can make a partner feel more personally invested in selling their product, thereby drivi ...