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Tags: Channel strategy

WHITEPAPER: The Secret to Channel Success: Quit Excel

Dan Hawtof, ,

www.bhengagement.com/services/channel/

Read the Blackhawk Engagement Solutions white paper "The Secret to Channel Success: Quit Excel" and learn how databases, not spreadsheets can help you better manage your Channel business. You'll learn five signs that you need an incentive platform, not a ...

PRESENTATION: Best Practice in MDF Utilization and Effectiveness

Michael Kelly, ,

www.tslmarketing.com

Download the PDF Slides of Mike Kelly's webinar Best Practice in MDF Utilization and Effectiveness. Many technology Vendors worldwide struggle with getting their Partners to engage with them on co-marketing campaigns that drive both revenue and market ...

WEBINAR: Building Value with Partners by Offering a Competitive Difference. Lessons Learned from a Technology Leader

Ian Hutchieson, ,

www.iclployalty.com

The channel is changing, time to market is moving faster, knowing how to stay relevant is challenging. Knowing which Partners to target, invest in, while everything around them (and you) is evolving. Giving them enough reasons to consider your brand and ...

WHITEPAPER: Best Practices in Deal Registration

Joby Pearson, ,

www.csgchannels.com

Seven Pillars for Creating a Successful Deal Registration Program Deal registration programs have recently shifted from a channel program differentiator to a must-have. This white paper introduces seven best practices in channel registration that are e ...

Category:Other Issues
WEBINAR: Making your Partners’ Lives Easier

Jeremy Butt, ,

www.westcongroup.com

A sale to your channel partners often starts or is influenced by customer service. And some estimates put the cost for acquiring new customers at 6 or 7 times that of retaining existing ones. For many vendors, improving customer retention by just 5% can p ...

Category:Channel Sales
PRESENTATION: Best Practice on Global Programs

Maurizio Capuzzo, ,

www.polycom.com

In these webinar presentation slides, Maurizio Capuzzo, former Vice President Global Channel Strategy & Programs at Avaya, discusses the in's and out's of developing and implementing global channel strategies and make them work effectively in Europe.

WEBINAR: Boosting Partner Sales Performance: Aligning Enablement with Demand Generation

Laz Gonzalez, ,

www.siriusdecisions.com

According to Sirius Decisions research, only 15-20% of your total partners are engaging with their suppliers at any given point in time. So, how can you significantly expect to grow demand and move leads to deals? Bridging the widening gap between p ...

Category:Channel Sales
PRESENTATION: How Do We Train Our Partners to Move from Being Plumbers to Selling Real Business Outcomes to their Customers?

Robert Saxe, ,

Today, end user customers are expecting more from their partners. Gone are the days when a partner could merely get certified then have a good business by simply reselling kit and conducting simple installations. Now, end users are asking for total solu ...

Category:Channel Sales
WEBINAR: Get Industry Insights to Solving the Biggest Channel Data Management Challenges

Jeremy Miller, ,

channelinsight.com

This 45-minute webinar presented the high-level benchmark results of the Channel Data Management survey recently conducted by Baptie & Associates & Channelinsight. The survey focused on the importance of having access to timely and accurate channel data i ...

PRESENTATION: How Do You Evaluate the Effectiveness of Your Incentive Programs?

Craig DeWolf, ,

www.hawkeyechannel.com/‎

Channel incentives at every level are often the number one expense in a channel go to market strategy. When one considers the full range of incentive programs available (co-op, MDF, Deal Registration, Rebates, and SPIFs), Isolating the effectiveness of t ...

PRESENTATION: Selling Value to Strategic Accounts

Axel Haentjens, ,

www.orange.com

Access the webinar recording where Axel outlines how Orange Business Services are segmenting their global MNC customer base. He will also explore how they are building their account strategy with global sales management and global teaming, and eventual ...

Category:Channel Sales
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WEBINAR: Show Me The Money! How Good Channel Data Improves Incentive Payments

Ted Dimbero, ,

www.zymesolutions.com

Are your incentive programs and payments giving you a post-holiday hangover? Is your year-end channel data crunch making you wish for an automated, reliable solution for channel visibility? Learn how companies can improve business processes such as inc ...

PRESENTATION: "Socially" Empower your Channel Partners

Olivier Choron, ,

www.purechannelapps.com

With social media now strongly implanted in B2B environments across the globe, vendors and marketers need to re-assess their existing (or lack of) social media strategy. Using Twitter, Facebook and LinkedIn to reach out to new and existing partners may ...

PRESENTATION: Best Practices for Creating Sales Tools Your Partners Will Use

Richard Goring, ,

www.brightcarbon.com

Richard Goring, Managing Consultant - BrightCarbon, is one of the country's leading authorities on sales presentations, and has recently been pioneering the use of iPad for visual sales conversations. He has helped to write and create 1000s of sales prese ...

Category:Channel Sales
e-BOOK: Learn Best Practices for Channel Data Management

Renee Real, ,

www.channelinsight.com

This 42-page eBook covers Best Practices for Channel Data Management. It offers practical recommendations for dealing with channel data and channel partners to help you grow your channel. Read the eBook & you’ll learn: What is Channel Data Managemen ...

WEBINAR: Argentina, Bulgaria and China: The ABCs of growing in emerging markets

Mark Emanuelson, ,

www.atlantic-technologies.com

Emerging markets present channel leaders with both an opportunity and a challenge. Some see the high growth potential in new untapped markets. Others see challenges of growing where programs and partners are not as developed. Often times, the opinion o ...

Category:Markets
WHITEPAPER: Get Industry Insights to Solving the Biggest Channel Data Management Challenges

Jeremy Miller, ,

www.channelinsight.com

This white paper goes over high-level benchmark results of the Channel Data Management survey recently conducted by Baptie & Associates and Channelinsight. The survey focused on the importance of having access to timely and accurate channel data in order ...

PRESENTATION: Brand Integrity

Lawrence Hurst, ,

www.intel.com

Access the presentation given by Lonnie Hurst, Corporate Product Anti-Fraud Protection Manager, Intel, where he discusses some best practice in ensuring your company has an effective brand protection strategy in place, and how this can increase your globa ...

Category:Marketing
WEBINAR: CRM Your Channel: Best Practices to Obtain Real - Time Visibility into your Channel Customers, Partners and Sales

Seann Hartnett, ,

honeywell.com

Gaining insight into your channel performance is imperative for you to achieve your growth goals. Channelinsight provides your sales team with the same visibility into your channel sales that salesforce.com offers for your direct sales organization. Get t ...

WEBINAR: Building an Effective Go To Market Strategy for the CEE and CIS region

Torsti Pullola, ,

www.oracle.com

Listen to this webcast and see a presentation given by Torsti Pullola, Alliances & Channels Director, EE&CIS Region at Oracle sharing his insights and experiences on working in Central and Eastern Europe. By listening to this webinar, you will learn: ...