Jump to: Gallery | Agenda | Speakers | Workshops | Why attend?
Photo gallery
The Agenda
Click a tab below to view the agenda for that day:
Managing a Channel in Challenging Times – Our Panel Discusses the Key Program Changes They Have Made in 2023
Panel:
| TRACK 1 – Managing Channels in a Time of Change | TRACK 2 – Improving Channel Performance. Programs that Make a Difference |
| Session 1: 3 Channel Partners Discuss How their Business is Changing and How This Changes What They Need From Their Vendors.
Panel:
|
Session 2: Building an Effective Social Strategy to Market to and Through Your Partners
Panel:
|
| Session 3: Developing a Strategy to Maximize Sales Through the MSP Channel
Panel:
|
Session 4: The Business Perspective – 3 Channel VPs Discuss How They Position the Channel to Their CFOs
Panel:
|
| Session 5: Incentives and Rebates What Is Really Working in 2023?
Panel:
|
Session 6: Building an Effective Sales and Marketing Strategy for AWS and Azure
Panel:
|
5 Things You Can Do
1: To More Effectively Position the Channel to Your Finance Team – Rachel Tuller – Head of Global Partner Program and Ecosystem Strategy – Cloudera
2: To Gain Mindshare with GSIs – Chris Clinton – VP Global Strategic Partners and Alliances – Appian
3: To Help You Build an Agent Model – Carl White – VP Global Revenue Operations – Autodesk
A Channel Ecosystem – What Does it Really Mean and How Do You Build One?
Panel:
| TRACK 1 – Managing Channels in a Time of Change | TRACK 2 – Improving Channel Performance. Programs that Make a Difference |
| Session 7: Practical Steps You Should Take to Be Easy for Your Partners to Do Business With
Panel:
|
Session 8: The ClubNext Panel – What Are the Key Steps They Are Taking to Reach Their Career Goals?
Panel:
|
| Session 9: Developing A Channel Strategy to Target the Enterprise Market
Panel:
|
Session 10: Understanding and Building a Program to Manage the Complete Partner Lifecycle
Panel:
|
| Session 11: What Are the Most Important Program Elements for A Recurring Revenue Model?
Panel:
|
Session 12: How Do You Develop a Set of Metrics to Measure the Real Success of Your Partner Programs?
Panel:
|
Speakers
Refer to conference agenda for details of when each workshop is scheduled to take place.
The Channel Focus Workshops are held twice per day, each day of the conference.
The workshops, which are small roundtable discussions, are designed to enable you to bring your questions and get real answers to the issues that matter to you. The workshops at Channel Focus provide an unrivaled opportunity to share practical ideas and suggestions with 15-20 of your peers and take away answers to your specific questions.
Workshop Times:
Wednesday, November 8th, 2023: 11:20 – 12:20 and 3:45 – 4:45
Thursday, November 9th, 2023: 10:30 – 11:30 and 2:30 – 3:30
Please select 4 different workshops. We will provide your workshop schedule at registration based on your selections.
The Channel Specific Workshops – How do you more effectively engage with:
1. MSPs
2. The Hyperscalers
3. GSIs
4. ISVs
5. Agents
6. Influencers
The Discussion Workshops – A Real Opportunity to Debate These Issues:
7. Participants share the things they have done to make them easier to do business with
8. Career development – what skillsets will the next generation of Channel leaders need?
9. Moving from direct to indirect – how can you quickly build and scale the Channel opportunity?
10. Building an effective set of metrics to measure partner ROI
11. The latest thinking on partner incentives.
12. Through Channel marketing – what do partners really want and use?
AI Hands On Workshop:
13. AI – a hands on introduction to AI and its uses to and with your channel Partners
The Agent Workshops:
14. A deep dive into operations – what is required to make an agent model work?
15. Marketing with agents – what support do agents need?
16. Building an agent program – what is required?
Sign Up To Receive Updates About PartnerTechX