Total Members: 12524
Agenda
26th Anniversary Year
(The fourth virtual but very live edition!)
Channel Focus Virtual Spring 2023
April 19-20, 2023
All times in Pacific Time
Day 1: Wednesday, April 19, 2023
8:45-9:00 | Conference Introduction & New Initiatives | |
9:00-9:45 |
Opening Conference Panel: Managing a Channel in Challenging Times – Our Panel Discusses the Key Program Changes They Have Made in 2023 Panel: Lisa Citron – VP Global Partner Ecosystem – F5 Laura Falko – Head of Global Partner Marketing & Partner Programs – Broadcom Micheal McCollough – Global VP Strategic Growth - Imperva Craig Schlagbaum – SVP Indirect Channels & Channel Chief – Comcast Business & Masergy Heather Deggans – COO & VP Go-To-Market Strategy, Global Partner Solutions - Microsoft
Moderator: Rod Baptie – CEO – Baptie & Co
|
|
TRACK 1 - Managing Channels in a Time of Change |
TRACK 2 - Improving Channel Performance. Programs that Make a Difference |
|
10:00-10:45 |
Session 1: 3 Channel Partners Discuss How their Business is Changing and How This Changes What They Need From Their Vendors. Panel: Taylor Macdonald - CEO - RDBDG James Laszko - CTO & Founder – Mythos Technology Leslie Chiorazzi – Managing Partner – CMIT Solutions
Moderator: Lisa Citron - VP of Global Partner Ecosystem - F5 |
Session 2: Building an Effective Social Strategy to Market to and Through Your Partners Panel: Heather K. Margolis – SVP Marketing – 360insights Dave Taylor – CMO – Impartner Meaghan Sullivan-Moore – Head of Global Partner Marketing Vaughn Mordecai - SVP Partner & Business Development - Mindmatrix
Moderator: Cheryl Cook – SVP Global Partner Marketing - Dell Technologies |
10:45-11:15 | Break and Networking | |
11:15-11:55 |
Session 3: Developing a Strategy to Maximize Sales Through the MSP Channel Panel: Vaughn Mordecai- SVP Partner & Business Development - Mindmatrix Rob Rae - Corporate Vice President of Communities and Ecosystem - Pax8 Timm Hoyt - SVP WW Partners and Alliances - Sumo Logic Chris Gray - VP NA Channels - Red Hat
Moderator: Gretchen O’Hara – Channel Chief, VP WW Channels & Alliances - Splunk
|
Session 4: The Business Perspective - 3 Channel VPs Discuss How They Position the Channel to Their CFOs Panel: Micheal McCullough - Global VP Strategic Growth - Imperva Rachel Tuller - Head of Global Ecosystem & Programs - Cloudera Louise McEvoy – VP US Channels - Trend Micro Moderator: Larry Walsh - Founder, CEO & Chief Channel Analyst - Channelnomics |
11:55-1:00 | Lunchtime – Meet the Attendees (In Zoom) | |
1:00-1:45 | Choice of 10 Workshops (In Zoom) | |
2:00-2:45 |
Session 5: Incentives and Rebates What Is Really Working in 2023? Panel: Claudio Ayub - SVP TMT Practice – 360insights Karlyn Bentley - SVP Client Partnership – Ansira Chris Shrope – Hi–Tech Evangelist - Model N Tricia Atchison – VP, Global Partner & Americas Marketing - Equinix
Moderator: Rachel Tuller – Head of Global Partner Program and Ecosystem Strategy - Cloudera
|
Session 6: Building an Effective Sales and Marketing Strategy for AWS and Azure Panel: Alyssa Fitzpatrick - VP & GM Global Software and Services Partners – Intel Carlos Blanco - VP Channels and Alliances – Jamf Louise McEvoy – VP US Channels - Trend Micro Jenni Flinders – SVP WW Partner Organization – NetApp Guy Cunningham – VP Channel Sales - ClearDATA
Moderator: Raegan Wilson – Go-To-Market & Partner Ecosystems – Spur Reply
|
3:00–3:45 |
3 X 10 Minute Quick Tips Sessions – 5 Things You Can Do 1: To More Effectively Position the Channel to Your Finance Team - Rachel Tuller – Head of Global Partner Program and Ecosystem Strategy - Cloudera 2: To Gain Mindshare with GSIs - Chris Clinton – VP Global Strategic Partners and Alliances - Appian 3: To Help You Build an Agent Model - Carl White – VP Global Revenue Operations - Autodesk
|
|
3:45-3:50 | Closing Remarks |
Day 2: Thursday April 20, 2023
8:45-9:00 | Day’s Introduction & Women's Leadership Council Updates | |
9:00-9:45 |
Keynote Day 2: A Channel Ecosystem – What Does it Really Mean and How Do You Build One? Panel: Larissa Crandall – VP Global Channel and Alliances – Veeam Marc Monday – Global VP Strategic Partnerships – Sage Cheryl Cook – SVP Global Partner Marketing - Dell Technologies Joe Sykora - SVP WW Channels & Partner Sales - Proofpoint
Moderator: Rod Baptie – CEO – Baptie & Co
|
|
TRACK 1 - Managing Channels in a Time of Change |
TRACK 2 - Improving Channel Performance. Programs that Make a Difference |
|
10:00-10:45 |
Session 7: Practical Steps You Should Take to Be Easy for Your Partners to Do Business With Panel: Meg Brennan – VP of Global Channels – Riverbed Technology Lori Cornmesser – SVP Global Channels and Alliances - Deepwatch Pablo Garguilo - CRO - Alludo Kenneth Fox - CEO – Channel Mechanics
Moderator: Heather K. Margolis – SVP of Marketing – 360insights
|
Session 8:The ClubNext Panel – What Are the Key Steps They Are Taking to Reach Their Career Goals? Panel: Dalyn Wertz – Executive Director Indirect Channels – Comcast Business Dangvy Keller – VP Alliance & Distribution Sales - Veeam Kim Lasseter - Global Director, Partner Advantage Program Design & Strategy - Google Moderator: Frank Rauch – Global Channel Chief - Cato Networks
|
10:45-11:15 | Break And Networking | |
11:15-11:55 |
Session 9: Developing A Channel Strategy to Target the Enterprise Market Panel: Dave Allen – VP NA Partner Channel Sales – Akamai Meg Brennan – VP of Global Channels – Riverbed Technology John Bourne – SVP Global Channels and Alliances – Verint
Moderator: Meaghan Sullivan – Moore – VP Global Partner Marketing
|
Session 10: Understanding and Building a Program to Manage the Complete Partner Lifecycle Panel: Dave Taylor – CMO - Impartner Chris Jones – AVP Sales Channel – AT&T Integrated & Partner Solutions / Alliance Channel / ACC BusinessKate Caday - Director, Channel & Ecosystem Strategy – Spur Reply Craig Patterson – SVP Global Channels - Aryaka
Moderator: Vaughn Mordecai – SVP Partner & Business Development - Mindmatrix
|
11:55-1:00 | Lunchtime Meet the Attendees (In Zoom) | |
1:00-2:00 | Choice Of 10 Workshops (In Zoom) | |
2:30-3:15 |
Session 11: What Are the Most Important Program Elements for A Recurring Revenue Model? Panel: Richard Flynn - Partner & CMO – Spur Reply Craig Schlagbaum – SVP Indirect Channels & Channel Chief – Comcast Business & Masergy Jeff McCullough - Global VP Partnerships Heather Tenuto - CRO - Zift Solutions
Moderator: Larry Walsh - Founder, CEO & Chief Channel Analyst - Channelnomics |
Session 12: How Do You Develop a Set of Metrics to Measure the Real Success of Your Partner Programs? Panel: Karen Strub – VP Program Management - Vistex Matt Pijut - SVP Client Partnership – Ansira Donald Barlow – Senior Solutions Consultant - Model N Aimie Vargas - VP of Customer Success - Zift Solutions
Moderator: Matt Cook - VP Global Partner Organization - Ciena
|
3:15–3:20 | Closing Remarks |