WHITEPAPER: The Rise of Partner Success in the Services- Driven Economy

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Kristine Stewart, VP, Client Success, Channel Impact

www.channel-impact.com

The Rise of Partner Success in the Services-Driven Economy. Today’s Technology Companies Must View Partner Success through the Same Lens as Customer Success or Face the Risk of Lost Business To compete and win in today’s market, especially as custo ...

WHITEPAPER: The Secret to Channel Success: Quit Excel

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Dan Hawtof, VP - Business Solutions, Global Channel, Blackhawk Engagement Solutions

www.bhengagement.com/services/channel/

Read the Blackhawk Engagement Solutions white paper "The Secret to Channel Success: Quit Excel" and learn how databases, not spreadsheets can help you better manage your Channel business. You'll learn five signs that you need an incentive platform, not a ...

WHITEPAPER: Three Simple Rules for B2B 2.0—Best Practices in Shaping the B2B Offline to Online Transition

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Shari Marion-Hoff, CEO and Chief Channel Strategist, Hawkeye

www.hawkeyechannel.com

Executive Summary Nearly half of all B2B buyers find their products and vendors—and complete their purchases—online. Surveys indicate that over 80 percent plan to increase their online spending budgets annually through 2011. This white paper outline ...

WHITEPAPER: Understanding the Channel Paradox

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Jennifer Hartwell, Product Marketing Manager, Revitas Inc

In the fall of 2014, Revitas commissioned a research project from The 2112 Group. The purpose of the study was to assess manufacturers with multi-level indirect channels on the current state and health of their channel operations. Participating manufactur ...

WHITEPAPER: Understanding Where Your Partners' Costs Lie

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Audrey Baker, Director WW Partner Program, CA

Executive Summary How can you minimize your effect on your partners' cost structure while maximizing results? Audrey Baker's whitepaper stresses the importance of keeping it REAL and provides revealing detail on how you can: - reduce fiction costs ...

WHITEPAPER: Using BI to Increase Channel Efficiency

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Jeff Staley, Director Industry Services, SAP

Executive Summary In today's climate channel marketers need to be able to make fast and smart business decisions to make their channel more efficient and generate profit. But with the wealth of data collected and from multiple sources, the challenge is ...

WHITEPAPER: Vendor and Partner Attitudes To Key Channel Issues

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Rod Baptie, CEO, Baptie & Company

Vendor and solution provider communities are jointly responsible for creating a strong and viable channel which is mutually beneficial for both parties. But they have contrasting view on what they derive from the channel and where they would like to see i ...