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WHITEPAPER: Measuring the ROI of Marketing Campaigns
In today’s economy, it is more important than ever understand how every marketing dollar is being spent, and what benefits marketing campaigns are providing to a company. By planning for and tracking the Marketing Return on Investment (ROI), companies can evaluate the effectiveness of their campaigns and refine them accordingly. However, measuring Marketing ROI is not always as simple as it sounds.
This report provides some insight on the Marketing ROI measurement process and provides resources to assist businesses with getting a handle on their own Marketing ROI.
For more information download the Channel Focus Community Whitepaper by Mike Kelly, Founder & Managing Director, TSL Marketing
This report provides some insight on the Marketing ROI measurement process and provides resources to assist businesses with getting a handle on their own Marketing ROI.
For more information download the Channel Focus Community Whitepaper by Mike Kelly, Founder & Managing Director, TSL Marketing
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