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Renee Real, Director of Marketing & Communications, Channelinsight
This 42-page eBook covers Best Practices for Channel Data Management. It offers practical recommendations for dealing with channel data and channel partners to help you grow your channel. Read the eBook & you’ll learn: What is Channel Data Managemen ...

Andy Wright, Former CEO, hawkeye Channel
Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

Jennifer Hartwell, Product Marketing Manager, Revitas Inc
For organizations that sell products through diverse, multi-level sales channels, being best-in-class in channel operations and channel sales effectiveness is an imperative business priority. Driving sales revenue while attracting the top-performing chann ...
WHITEPAPER: Closed Loop Reporting: Tracking and Measuring Results to Prove Return on Investment in Marketing Campaigns






Michael Kelly, Founder and Managing Director, TSL Channel Marketing
Every B2B company is looking for ways to improve their conversions. In the case of marketing and sales, knowledge is power, and a closed loop reporting process can help companies understand their current performance, plan future goals, and track progress ...

Renee Real, Director of Marketing & Communications, Channelinsight
We all know that partner data collection is the foundation of an effective Channel Data Management (CDM) program. And some times collecting accurate and timely data from your partners can be difficult to accomplish. But without complete and accurate data, ...

William Gilsing, VP Global Channel Strategy, hawkeye Channel, USA
This hawkeye whitepaper will help you get your ducks aligned for 2013. We’ll talk about the role of channel performance in building a healthy channel ecosystem for your company and we’ll provide some examples of insights you can gain when using sophistica ...

Michael Kelly, Founder and Managing Director, TSL Channel Marketing, USA
In today’s economy, it is more important than ever understand how every marketing dollar is being spent, and what benefits marketing campaigns are providing to a company. By planning for and tracking the Marketing Return on Investment (ROI), companies ca ...

Andy Wright, Former CEO, hawkeye Channel
Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...