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Company: Channel Mechanics

WHITEPAPER: 5 Guidelines to a Successful SPIFF Program

Vendors recognize the value and necessity of channel partners as their scalable go to the market mechanism. Channel partners provide the means to sell products deep into markets that vendors do not have the ability or resources to reach. But channel part ...

WHITEPAPER: Building the Business Case for a Strategic Incentivization Program

Channel practitioners are finding their channel partners’ performance flattening, at a time when they are chartered to get more out of channel partners. Many of those practitioners wait way too long before employing an incentivization strategy. If y ...

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WHITEPAPER: Building the Business Case For Channel Program Automation

A well-designed channel incentivization strategy pays big benefits. Before long that success manifests as program expansion, involving hundreds or thousands of partners, and dozens of programs. To sustain and grow this success, a Channel Program Automa ...

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Whitepaper: Five Ways Distributors Unleash the Power of the Channel

International expansion is the right path for any business seeking to grow exponentially and a proven way to do this, for technology vendors in particular, is to use Distributors. A recent report published by the Global Technology Distribution Council ...