Total Members: 7251
Company: The Kern Organization

Russell Kern, President, The Kern Organization
It’s nice to have your company and product pop up when a prospective customer is searching for information about your category on Google or Yahoo. But how do you accomplish it? What role does search play? How and why are your customers using it? At what s ...

Russell Kern, President, The Kern Organization
Why now’s the time to rethink B.A.N.T. as a lead scoring criteria for lead generation campaigns and replace it with A.P.N.R.P. scoring methods.

Russell Kern, President of the The Kern Organization, The Kern Organization
Russell Kern, President of the The Kern Organization covers "Leveraging the IT Buy cycle to deliver new customers, revenue and high marketing ROI". This prerecorded webinar takes you from "how IT decision makers evaluate materials" to "Four real world ...