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Tags: B2B strategy

WHITEPAPER: Three Simple Rules for B2B 2.0—Best Practices in Shaping the B2B Offline to Online Transition

Shari Marion-Hoff, ,

Executive Summary Nearly half of all B2B buyers find their products and vendors—and complete their purchases—online. Surveys indicate that over 80 percent plan to increase their online spending budgets annually through 2011. This white paper outline ...

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