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Tags: channel loyalty
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WHITEPAPER: Incentives in EMEA: Consolidation and Pre-Sales Enablement Support Channel Transformation
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Ian Hutchieson, Channel Strategy and Loyalty Specialist, ICLP
One of the realities of channel transformation today is a vigorous competition among vendors to attract the best channel partners. Incentive programs are one of the key means by which vendors attract – and retain - quality partners and can be a signifi ...
Category:Documents / Resources
Tagschannel sales, channel loyalty, ICLP
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Theresa Wabler, VP, Global Marketing, Blackhawk Engagement Solutions
www.bhengagement.com/services/channel/
The reseller market is shrinking. Traditional VARs are consolidating and born-in-the-cloud resellers are starting to make their mark. Increased competition is emerging from many directions, including telcos and new cloud technology vendors. So what’s a ch ...
Category:Cloud Computing
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