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Tags: hawkeye Channel

PRESENTATION: Your Channel Programs - Are They Working?

Andy Wright, ,

www.hawkeyechannel.com/‎

Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

WEBINAR: Getting the most out of MDF/Co-Op

William Gilsing, ,

Listen to a recorded webinar, given by William Gilsing, Vice President, Global Channel Strategies, hawkeye Channel, on how to ensure your company harnesses the power of MDF/co-op to its full advantage.

Category:Webinars
WHITEPAPER: Incentives in the New Channel

Tina Lauzon, ,

www.hawkeyechannel.com/‎

This white paper by Tina Lauzon focuses on Vendors. Today they are balancing defining cloud strategies, leveraging core technologies, and evolving their product positioning in concert with assessing their direct and indirect sales strategies. With these m ...

PRESENTATION: P2P Collaboration

Shari Marion-Hoff, ,

Shari Marion-Hoff, former President/CEO of hawkeye Channel, shares her findings and discusses how vendors and partners can find measurable success in partner to partner collaboration.

CHEATSHEET: Social Media

Sarah Foulkes, , ,

hawkeyechannel.com

Social media is everywhere. We could dive into the statistics of the millions of LinkedIn users and the hundreds of millions of tweets sent per day, but the overall message is clear – social media is used ALL THE TIME. However, understanding the actual va ...

Category:Marketing
Telephone1 800 981 9154
WHITEPAPER: Your Channel Programs - Are They Working?

Andy Wright, ,

www.hawkeyechannel.com/‎

Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

WHITEPAPER: Partner Segmentation - Best Practices

hawkeye Channel,

www.hawkeyechannel.com/‎

Best practices in ranking and prioritizing your partners. As margins shrink and competition soars, optimizing partner performance and channel investment are critical. They Key to your success is to enable your channel partners, but this task may be mor ...

WEBINAR: Partner Coverage, Capacity, Segmentation and Recruitment

William Gilsing,

www.hawkeyechannel.com/‎

Listen to the recorded webinar jointly presented by Channel Services Group (CSG) and hawkeye. Do you know if you have the right number and the right type of partners to achieve your indirect revenue goals? Does your company have the resources and th ...

WHITEPAPER: Deal Registration Best Practices and Future Trends

hawkeye Channel,

www.hawkeyechannel.com

Deal registration programs were introduced by technology vendors to their channel partners almost a decade ago to reduce channel conflict while gaining early visibility into the sales pipeline. Other objectives included mitigating partner margin erosio ...

Telephone1 800 981 9154
WEBINAR: A Winning Partner Enablement Strategy

William Gilsing, ,

www.hawkeyechannel.com

If you’re a channel sales or marketing manager, you’re tasked with the constant need to identify, prioritize, target, invest, and measure the performance of your partners. By effectively enabling your partners, you have the potential to transform your ...

Category:Webinars
WHITEPAPER: Training Your Coaches: Core Knowledge and Skills Training for Channel Account Managers

William Gilsing, , ,

www.hawkeyechannel.com/‎

Billions of dollars in revenue pass through the channel each year, yet the technology industry does not have a formal accreditation standard for channel sales, channel marketing, nor channel account management. Many technology companies have formal tr ...

e-BOOK: Part 2 - Through-Partner Marketing

Tina Lauzon, ,

www.hawkeyechannel.com

It’s here! Part 2 of our most downloaded hawkeye eBook! Get your free copy of “The Playbook: How to Increase Revenue Using Through-Partner Marketing Part 2”. Enable your partners to effectively and successfully market your products and services. We’re ...

Category:Marketing
WEBINAR: From “First Date” to Engagement: Partner Profiling and Onboarding for Today’s Channel

William Gilsing, ,

www.hawkeyechannel.com/‎

Are you having a lot of first dates with prospective partners lately? New partners are critical for growing business and extending your market reach – learn how to profile and onboard partners who will move from that first “date” to full “engagement” wit ...

Category:Channel Sales
e-BOOKS: 5 Best Practices for Flawless Partner Profiling and Recruitment

William Gilsing, , ,

www.hawkeyechannel.com

Why is partner profiling important? The emergence of Cloud-based solutions and recurring revenue models has altered partners’ business models and what it takes for them to be successful. Now more than ever you’ll find it imperative to employ a best-in- ...

Category:Research
WHITEPAPER: Global Payment Systems

hawkeye Channel,

www.hawkeyechannel.com/‎

At a time when cash flow is business-critical to vendors and partners alike, efficient global payment systems are increasingly vital to support partner incentive programs—like MDF and co-op, deal registration, rebates, and others. Such systems can eas ...

Telephone1 (425) 656-5813
PRESENTATION: Training Your Coaches: Getting the Most from your CAMs

William Gilsing, , ,

www.hawkeyechannel.com

Billions of dollars in revenue pass through the channel each year, yet the technology industry does not have a formal accreditation standard for channel sales, channel marketing, nor channel account management. Many technology companies have formal tr ...

WHITEPAPER: Best Practices in Partner Rewards

William Gilsing, , ,

www.hawkeyechannel.com

With nearly a 75% increase in sales through indirect channels over the past decade, channel partners have become a key conduit in reaching a broad customer base—and incentives are critical to driving business results through indirect channels. Incentive p ...

PRESENTATION: How Do You Evaluate the Effectiveness of Your Incentive Programs?

Craig DeWolf, ,

www.hawkeyechannel.com/‎

Channel incentives at every level are often the number one expense in a channel go to market strategy. When one considers the full range of incentive programs available (co-op, MDF, Deal Registration, Rebates, and SPIFs), Isolating the effectiveness of t ...

WHITEPAPER: PRM Enablement of Your CRM Platform

hawkeye Channel,

www.hawkeyechannel.com/‎

An indirect channel model requires that you support hundreds, perhaps thousands, or even tens of thousands of partners. Running a global channel program is complex and you must be able to understand your partners in order to deliver the right program bene ...

PRESENTATION: The Data Driven Organization: Your MDF Program

Vaughn Aust, ,

www.hawkeyechannel.com/‎

Is your MDF program really making a difference? Need to report ROI for your MDF program, but not sure where to begin? Join us as Vaughn Aust, VP Client Solutions at hawkeye Channel Practice, explores the answers to these questions in the first of a 3-p ...