WEBINAR: Effective Partner Engagement: The Top Channel Incentive Pitfalls and How to Avoid Them

0 reviews

Chris Becwar, Director of Product Marketing, Revitas, Inc.

www.revitasinc.com

Every year, good partners are getting harder to find, attract, and retain. So incentives are playing an increasingly important role. But rather than simply throwing larger sums of incentive money at partners, savvy channel leaders are discovering that the ...

WEBINAR: 5 Steps to Turn Partners from Marketing Skeptics to Marketing Evangelists

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Patrick van Boom, Chief Marketing Officer, TIE Kinetix

tiekinetix.com

No matter the size of your partner community - one theme remains true - channel partners and VARs are specialized in selling and supporting your solutions, not marketing. Especially when it comes to thru-partner marketing efforts, getting partners to enga ...

Webinar Replay: Key Trends in the Channel 2016 - The survey results

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Rod Baptie, President, Baptie & Company

Join the Channel Focus Community and special guest Rod Baptie for a webinar revealing the results of the 2016 Channel trends survey. This annual survey is completed by channel executives of leading companies in the industry and is the survey that tracks t ...

Webinar Replay: How do you measure and benchmark your partner’s performance?

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Chris Doggett, Senior Vice President, Global Sales, Carbonite

With budgets under threat, knowing which partners to prioritize and how to measure effectiveness are keys to doing more with less. But how do you choose which metrics to measure? How do you balance qualitative and quantitative factors in a way that makes ...

PRESENTATION: Your Channel Programs - Are They Working?

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Andy Wright, Former CEO, hawkeye Channel

www.hawkeyechannel.com/‎

Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

WHITEPAPER: The Secret to Channel Success: Quit Excel

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Dan Hawtof, VP - Business Solutions, Global Channel, Blackhawk Engagement Solutions

www.bhengagement.com/services/channel/

Read the Blackhawk Engagement Solutions white paper "The Secret to Channel Success: Quit Excel" and learn how databases, not spreadsheets can help you better manage your Channel business. You'll learn five signs that you need an incentive platform, not a ...

WHITEPAPER: A Beginner's Guide to Partner Marketing with Content Syndication

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Patrick van Boom, Chief Marketing Officer, TIE Kinetix

tiekinetix.com

This whitepaper looks at the basics of what channel content syndication is, how to determine whether it's a good fit for your business and also provides some basic questions to ask when shopping different vendors.

Webinar: The Referral model What is it, and does it make sense for your business?

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Taylor Macdonald, VP of Channels, Intacct

An excellent, and underutilized, source of revenue opportunities may exist and could be easier to tap for your business than you think - by providing rewards for partners or consultants who refer business to you rather than actually deliver the solution. ...

WEBINAR: Getting the most out of MDF/Co-Op

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William Gilsing, Vice President, Global Channel Strategies, Hawkeye Channel

Listen to a recorded webinar, given by William Gilsing, Vice President, Global Channel Strategies, hawkeye Channel, on how to ensure your company harnesses the power of MDF/co-op to its full advantage.

WHITEPAPER: Incentives in the New Channel

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Tina Lauzon, Former Vice President, Marketing, hawkeye Channel

www.hawkeyechannel.com/‎

This white paper by Tina Lauzon focuses on Vendors. Today they are balancing defining cloud strategies, leveraging core technologies, and evolving their product positioning in concert with assessing their direct and indirect sales strategies. With these m ...

PRESENTATION: P2P Collaboration

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Shari Marion-Hoff, former President/CEO, hawkeye Channel

Shari Marion-Hoff, former President/CEO of hawkeye Channel, shares her findings and discusses how vendors and partners can find measurable success in partner to partner collaboration.

WEBINAR: Diamonds in the Rough – How SMB Buyers Choose Cloud Service Resellers

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John DeSarbo, Principal, ZS Associates

As the cloud services market matures, small and mid-sized business buying behavior is evolving rapidly. IT vendors are investing heavily to enable and expand their SMB channels to capitalize on ever increasing demand for new SaaS and IaaS offerings. Unfor ...

Webinar: Channel Marketing Challenges and Best Practices - Ask the experts

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Olivier Choron

Looking for some resolutions to your top channel marketing challenges, but don’t know who to ask? Here’s your chance to ask the questions you really need answering… During this webinar, five industry channel marketing experts from the US and EMEA will ...

WEBINAR: 6 Insights on How to Use Smart Data to Grow Your Channel

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Renee Real

Can you trust the data you are getting and support it? Is the information you receive accurate, complete and valid? In this 45 minute webinar, Owen McKee, Director of Sales at Channelinsight and Rod Baptie, President at Baptie & Co., will share their ins ...

eBook: The Definitive Guide for New Channel Chiefs: How to Exceed Everyone's Expectations in 180 Days

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Impartner

www.impartner.com

With more than 75 percent of corporate revenue running through indirect channels,* and with an enterprise sales talent shortage causing 75 percent of companies to struggle to meet revenue goals,** the channel has never been a hotter path to market. The ba ...

CHEATSHEET: Social Media

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Sarah Foulkes, Digital Marketing Manager, hawkeye Channel, USA

hawkeyechannel.com

Social media is everywhere. We could dive into the statistics of the millions of LinkedIn users and the hundreds of millions of tweets sent per day, but the overall message is clear – social media is used ALL THE TIME. However, understanding the actual va ...

WHITEPAPER: Your Channel Programs - Are They Working?

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Andy Wright, Former CEO, hawkeye Channel

www.hawkeyechannel.com/‎

Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

Webinar: Data-Driven Channel Management: Skate to Where the Puck is Going

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John DeSarbo & Alex Southworth

ZS recently surveyed 100 U.S. hardware and software providers to assess confidence in their 2016 channel growth plans. The survey produced some surprising results. While the vast majority of vendors feel that have defined the right opportunities for th ...

WEBINAR: Partner Coverage, Capacity, Segmentation and Recruitment

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William Gilsing, VP Global Channel Strategy

www.hawkeyechannel.com/‎

Listen to the recorded webinar jointly presented by Channel Services Group (CSG) and hawkeye. Do you know if you have the right number and the right type of partners to achieve your indirect revenue goals? Does your company have the resources and th ...

WHITEPAPER: Bringing Web 2.0 to the Channel

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Elay Cohen, VP, Global Sales Productivity, Salesforce.com

Executive Summary Download this whitepaper on how drive unprecedented levels of stickiness in their partnerships, vendors are looking for ways to further differentiate their programs, while channel partners are asking for more collaboration, more feedb ...