Total Members: 10890
Company: hawkeye

Andy Wright, Former CEO, hawkeye Channel
Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

William Gilsing, Vice President, Global Channel Strategies, Hawkeye Channel
Listen to a recorded webinar, given by William Gilsing, Vice President, Global Channel Strategies, hawkeye Channel, on how to ensure your company harnesses the power of MDF/co-op to its full advantage.

Tina Lauzon, Former Vice President, Marketing, hawkeye Channel
This white paper by Tina Lauzon focuses on Vendors. Today they are balancing defining cloud strategies, leveraging core technologies, and evolving their product positioning in concert with assessing their direct and indirect sales strategies. With these m ...

Shari Marion-Hoff, former President/CEO, hawkeye Channel
Shari Marion-Hoff, former President/CEO of hawkeye Channel, shares her findings and discusses how vendors and partners can find measurable success in partner to partner collaboration.

Sarah Foulkes, Digital Marketing Manager, hawkeye Channel, USA
Social media is everywhere. We could dive into the statistics of the millions of LinkedIn users and the hundreds of millions of tweets sent per day, but the overall message is clear – social media is used ALL THE TIME. However, understanding the actual va ...

Andy Wright, Former CEO, hawkeye Channel
Increasing sales through your channel is imperative—so, how can you make sure you succeed? Data analytics are the key—they can help you determine if your channel programs are working, or missing the mark. But often people confuse analytics with metrics ...

hawkeye Channel, hawkeye Channel
Best practices in ranking and prioritizing your partners. As margins shrink and competition soars, optimizing partner performance and channel investment are critical. They Key to your success is to enable your channel partners, but this task may be mor ...

hawkeye Channel, hawkeye Channel
Deal registration programs were introduced by technology vendors to their channel partners almost a decade ago to reduce channel conflict while gaining early visibility into the sales pipeline. Other objectives included mitigating partner margin erosio ...

William Gilsing, VP of Channel Strategy, hawkeye Channel
If you’re a channel sales or marketing manager, you’re tasked with the constant need to identify, prioritize, target, invest, and measure the performance of your partners. By effectively enabling your partners, you have the potential to transform your ...

Shari Marion-Hoff, CEO and Chief Channel Strategist, hawkeye
Millions of dollars are spent each year on partner programs and benefits that do not actually have any impact on partners. Listen to a recorded webinar with Shari Marion-Moff, president/CEO and co-founder of Hawkeye Cohesion as she explores the partner ...
WHITEPAPER: Training Your Coaches: Core Knowledge and Skills Training for Channel Account Managers






William Gilsing, VP Global Channel Strategy, hawkeye Channel, USA
Billions of dollars in revenue pass through the channel each year, yet the technology industry does not have a formal accreditation standard for channel sales, channel marketing, nor channel account management. Many technology companies have formal tr ...

Tina Lauzon, VP Marketing, hawkeye
It’s here! Part 2 of our most downloaded hawkeye eBook! Get your free copy of “The Playbook: How to Increase Revenue Using Through-Partner Marketing Part 2”. Enable your partners to effectively and successfully market your products and services. We’re ...
WEBINAR: From “First Date” to Engagement: Partner Profiling and Onboarding for Today’s Channel






William Gilsing, VP Global Channel Strategy, hawkeye Channel
Are you having a lot of first dates with prospective partners lately? New partners are critical for growing business and extending your market reach – learn how to profile and onboard partners who will move from that first “date” to full “engagement” wit ...

Shari Marion-Hoff, CEO and Chief Channel Strategist, hawkeye
Listen to the recorded webinar and access a copy of the presentation given by Shari Marion-Hoff, President/CEO and co-founder of hawkeye Channel, with exclusive research – released here for the first time – delving into the evolution of partner programs t ...

Vaugn Aust, VP, Product, hawkeye Channel
Listen to this recording by Vaughn Aust of hawkeye on how to develop, implement and administer global payment systems to effectively engage partners and maximize results.

William Gilsing, VP Global Channel Strategy, hawkeye Channel, USA
Why is partner profiling important? The emergence of Cloud-based solutions and recurring revenue models has altered partners’ business models and what it takes for them to be successful. Now more than ever you’ll find it imperative to employ a best-in- ...

hawkeye Channel, hawkeye Channel
At a time when cash flow is business-critical to vendors and partners alike, efficient global payment systems are increasingly vital to support partner incentive programs—like MDF and co-op, deal registration, rebates, and others. Such systems can eas ...

William Gilsing, VP Global Channel Strategy, hawkeye Channel, USA
With nearly a 75% increase in sales through indirect channels over the past decade, channel partners have become a key conduit in reaching a broad customer base—and incentives are critical to driving business results through indirect channels. Incentive p ...

William Gilsing, VP Global Channel Strategy, hawkeye Channel, USA
Billions of dollars in revenue pass through the channel each year, yet the technology industry does not have a formal accreditation standard for channel sales, channel marketing, nor channel account management. Many technology companies have formal tr ...

Craig DeWolf, Vice President Sales and Marketing EMEA, hawkeye Channel
Channel incentives at every level are often the number one expense in a channel go to market strategy. When one considers the full range of incentive programs available (co-op, MDF, Deal Registration, Rebates, and SPIFs), Isolating the effectiveness of t ...