The times they are a changing – new partners new challenges new opportunities
By: Rod Baptie
So, sang Bob Dylan in 1964 and it couldn’t be more true of our industry today. We are facing more and more rapid, Channel change than at any point since the initial evolution of the technology Channels in the early 80’s. And like all times of change there will be winners, losers and new models emerging. Those that grasp the...
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