Channel Focus Supplier Directory
Sproutloud
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About Us
SproutLoud is a hyper-local marketing platform that helps brands in any vertical manage and govern their marketing campaigns and programs with the channel partners that sell their products or services (Partners, Distributors, Agents, Sales Reps, Dealers, Local Retailers, VARS, Employees, Franchises. SproutLoud's "Local Marketing Automation Platform" is deployed by enterprise marketers looking to protect brand integrity and to increase speed to market messaging with pre-created high quality content co-branded by the partners. The timing of the messages to market is controlled by the brand which provides a true "National to Local" messaging strategy for national marketing dollars and localized co-op and MDF dollars to be running in sync. In essence, true governance by the brand at the local level through their partners.The award winning platform has four distinct strengths: providing the most flexible advertising and co-op funds management tool on the market, automating the customization, distribution and timing of local marketing messages, aggregating the most comprehensive advertising services and tactics through best-in-class marketing service partners under a single ordering interface, and delivering real-time business intelligence to the brand. On top of the software technology, SproutLoud provides a fully integrated customer support and engagement experience by providing "Local Marketing Coordinators" that act as direct account managers at the channel partner level. This provides a level of service whereby the channel partner has a dedicated person overseeing their account, providing marketing suggestions and manage the reporting and program performance to each partner. SproutLoud truly understands that most channel partners lack the time, know how and resources to manage their own local marketing, and even more importantly, the lack of motivation the channel partner does to promote the brands that support them in an effective manner. When SproutLoud does the work on their behalf, engagement and adoption soar.