Why Channel Focus?
The Channel Revolution Is Here. Be Part of It.
For over two decades, Channel Focus has been the meeting place for the brightest minds in the channel partner ecosystem. This year, we’re tackling the AI revolution head-on—turning trends into strategies and strategies into results. Over three immersive days, you’ll connect with top executives, dissect real-world case studies, and leave with a clear roadmap to accelerate partner growth and revenue.
Here’s Why You Can’t Afford to Miss out
Turn Channel Strategy Into Action
Channel Focus delivers a combination of the latest channel thinking and practical sessions where you can take away actual programs that are driving channel success today.
Avoid the Costly Trial-and-Error
Why reinvent the wheel? At Channel Focus, you’ll learn directly from leaders who’ve already navigated the challenges you face. Discover what worked, what didn’t, and the proven strategies driving success today—saving you time, money, and frustration long after the event.
Learn From the Channel’s Brightest Minds
Channel Focus brings you 40+ of the most influential leaders in channel sales and marketing—sharing the newest strategies, proven best practices, and real programs you can put to work immediately. And they’re not just on stage—our speakers stay, engage, and join you in workshops, discussions, and networking, making this a truly immersive learning experience.
Your Agenda. Your Way.
With 2 inspiring keynotes, 3 focused tracks, 12 interactive workshops, and 20 high-impact sessions, Channel Focus puts you in control of your learning experience. Choose the topics and formats that matter most to you, and connect with fellow channel executives in the settings that deliver the greatest value for your goals.
Actionable, How-To Sessions
No theory—just proven tactics. Our speakers share real programs they’re using right now to boost channel revenue and profitability. You’ll leave with clear checklists, do’s and don’ts, and practical steps to strengthen your sales, marketing, and operations from day one.
Workshops That Solve Your Real Challenges
Bring your biggest questions—and get real answers. In our small-group workshops, you’ll join 10–15 peers and expert facilitators for candid, interactive discussions on the issues that matter most to you. Share ideas, compare strategies, and walk away with practical solutions you can put into action immediately.
Build Powerful, Lasting Connections
From workshops to networking breaks, you’ll have unmatched opportunities to connect one-on-one with fellow channel leaders. Forge valuable relationships, meet trusted sources of help, and build a network that will continue to support your success long after the conference ends.
A Real-World, No-Filter Environment
Channel Focus is a closed-door forum—no press, no fluff—just open, honest peer-to-peer sharing. It’s where seasoned channel sales and marketing executives come together to exchange practical ideas, tackle real challenges, and leave with solutions they can put into action immediately.
Direct Access to Top Solution Providers
Meet and engage with the world’s leading channel solution providers—ready to address your most critical priorities. Explore their expertise, discover new capabilities, and connect in settings designed for meaningful, results-driven conversations.
Content That Hits the Mark
At Channel Focus, content comes first. Our agenda is shaped by an advisory board of 30+ senior channel experts, ensuring every topic addresses the most pressing issues of today—and the opportunities and challenges on the horizon. You’ll get insights that are timely, relevant, and ahead of the curve.